Education

Learn: 10 Things You Need to Know About Digital Marketing

10 Things You Need to Know About Digital Marketing

The amount of digital marketing information out there is overwhelming. But, don’t worry! We’ve done the research for you and have come up with 10 things that are essential to know about digital marketing. Keep reading to find out what they are!

Content Marketing is a method of marketing focused on creating and distributing content for current or potential customers. The goal of using this type of marketing is to engage with the customer in order to establish trust, grow brand awareness, and increase sales opportunities. Content can take many different forms including: blog posts, white papers, e-books, case studies, infographics and podcasts.

Social Media Marketing is a form of digital marketing that focuses on using social media networks to influence consumers and engage with users. Social media can be broken down into paid advertising platforms such as Facebook Ads or Google AdWords; however some companies will find success in keeping their content free from any type of monetization.

Email Marketing is a popular form of digital marketing that focuses on using emails to communicate with potential and current customers. Email can be broken down into several different strategies including: transactional, drip or triggered campaigns, newsletters and promotions/discounts. This type of marketing should not just rely on content; it should also include promotional offers, contests, giveaways and other types of marketing to be effective.

Mobile Marketing is a form of digital marketing that uses the internet or mobile apps in order to market products or services by sending notifications directly to users’ mobile devices using things like push notifications , SMS text messages, coupons/discounts etc. Mobile marketing can also include indoor location-based marketing.

Did you know you may qualify for
education grants up to $6495?

Go Here to learn how you can get started today!

    Did you know you may qualify for education grants up to $6495?<br/>Go Here to learn how you can get started today!<br/>


    One thought on “Learn: 10 Things You Need to Know About Digital Marketing

    Leave a Reply

    Your email address will not be published.